The collection,Green Swans is a reflection of Industry 5.0 on clothing industry. In his book "Green Swans: The Coming Boom in Regenerative Capitalism", John Elkington defines green swans as systematic and regenerative solutions to global challenges. For Elkington, green swans exponentially lead you towards where you do want to go. On the other hand, Leyla, an epic figure drawn from literature, embodies the struggle against societal norms and personal constraints, seeking a path to breakthrough.
In this spirit, Leyla 5.0 introduces a limited drop collection of 15 pieces, reimagining fashion through a regenerative lens. The collection provides a more personalized, human-centric, small- scaled, sustainable, and resilient experience to the buyers.
"Green Swans" is a call to action - an invitation to embrace Industry 5.0 and to meet a transformed version of Leyla.